Sun, Ambassador of Made in Italy, Arrives in Los Angeles

The inaugural ceremony of the American leg of the world tour of the Amerigo Vespucci ship, a historic sailing vessel and training ship of the Italian Navy, took place in Los Angeles. The ship serves as an ambassador of Made in Italy worldwide and of the Villaggio Italia, a multi-year traveling exhibition showcasing Italian excellence.

 

Villaggio Italia, a project initiated by the Italian Government, encompasses all Italian excellences from technology to art, music to culture, within an area organized into exhibition pavilions.

 

The design exhibition “Italia Geniale,” curated by Francesco Zurlo and Carlo Martino, features innovative and noteworthy products. Among these, they selected the Sun outdoor monocoque chaise longue designed by Francesco Rota, which was also selected for the ADI Design Index 2021.

 

Sun is composed of a structural shell made of Diade, one of the latest materials studied and produced by Paola Lenti. Patented and recyclable, Diade consists of a polyolefin hard base, which is coupled with Maris, a signature high-tech fabric available in dozens of shades, reflecting the passion for colour that has always distinguished the company.

 

The exhibition will continue its two-year journey, visiting cities such as Tokyo, Darwin, Singapore, Mumbai, Abu Dhabi, Doha, and Jeddah.